{"id":1344,"date":"2007-06-13T21:02:42","date_gmt":"2007-06-13T19:02:42","guid":{"rendered":"http:\/\/en.greenmedia.md\/?p=1344"},"modified":"2007-06-13T21:02:42","modified_gmt":"2007-06-13T19:02:42","slug":"smartpowers-clean-energy-challenge-on-youtube-3","status":"publish","type":"post","link":"https:\/\/salvaeco.org\/smartpowers-clean-energy-challenge-on-youtube-3.html","title":{"rendered":"SmartPower’s Clean Energy Challenge on YouTube"},"content":{"rendered":"

What do you do when you\u2019ve got a problem like communicating the need for renewable, efficient energy to hundreds of millions of people? Harness the web, of course. <\/p>\n

SmartPower, a nonprofit marketing organization that promotes clean energy, used YouTube to form the Clean Energy Challenge<\/a>. The aim was to create an ad for SmartPower around the belief that \u201cclean energy is real. It\u2019s here. And it\u2019s working.\u201d<\/p>\n

After reviewing 150 submissions (not a ton, but not bad for such a wonky topic whose actors have virtually no chance of finding a mate on national TV), the $10,000 winner has been chosen. But in the true style of any reality show, the final results are drawn out over several days. The top 10 ads were posted on June 10th and for every day until the 18th one ad will be removed, finally leaving the \u201clast ad standing\u201d on Monday. <\/p>\n

The winner will be announced via webcast at 5:00PM on June 18th and all finalists voted off are highlighted on the SmartPower Blog<\/a>.<\/p>\n

<\/p>\n","protected":false},"excerpt":{"rendered":"

What do you do when you\u2019ve got a problem like communicating the need for renewable, efficient energy to hundreds of millions of people? Harness the web, of course. SmartPower, a nonprofit marketing organization that promotes clean energy, used YouTube to form the Clean Energy Challenge. The aim was to create an ad for SmartPower around […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-1344","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/salvaeco.org\/wp-json\/wp\/v2\/posts\/1344","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/salvaeco.org\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/salvaeco.org\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/salvaeco.org\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/salvaeco.org\/wp-json\/wp\/v2\/comments?post=1344"}],"version-history":[{"count":0,"href":"https:\/\/salvaeco.org\/wp-json\/wp\/v2\/posts\/1344\/revisions"}],"wp:attachment":[{"href":"https:\/\/salvaeco.org\/wp-json\/wp\/v2\/media?parent=1344"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/salvaeco.org\/wp-json\/wp\/v2\/categories?post=1344"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/salvaeco.org\/wp-json\/wp\/v2\/tags?post=1344"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}