{"id":703,"date":"2007-05-20T04:40:08","date_gmt":"2007-05-20T02:40:08","guid":{"rendered":"http:\/\/en.greenmedia.md\/?p=703"},"modified":"2007-05-20T04:40:08","modified_gmt":"2007-05-20T02:40:08","slug":"kbb-high-gas-prices-changing-shopping-habits-in-us","status":"publish","type":"post","link":"https:\/\/salvaeco.org\/kbb-high-gas-prices-changing-shopping-habits-in-us.html","title":{"rendered":"KBB: high gas prices changing shopping habits in U.S."},"content":{"rendered":"

Filed under: Etc.<\/a>, MPG<\/a><\/p>\n

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While AAA says that Memorial Day motor vehicle travel won’t be affected by high gas prices, KBB<\/a> has found that the “meh” attitude doesn’t transfer to consumer shopping behaviors. The main changes are that Americans are shopping less, eating in more and altering new vehicle-buying decisions. Actually, put all that in the future tense. KBB says that, “a majority of consumers plan<\/strong> to take steps to combat the hit to their wallets. According to the latest Kelley Blue Book Marketing Research study on gas price effects, half of new vehicle shoppers plan<\/strong> to purchase less retail items such as clothes and shoes, more than a third plan<\/strong> to eat out less often, and another third plan<\/strong> to buy less media entertainment items as long as gas prices continue to squeeze their wallets. Luxuries like a night out on the town, music sales, as well as movie ticket sales could all experience declines through the summer when gas prices are expected to top $4 a gallon” (emphasis added<\/em>).<\/p>\n

The details can be found in KBB’s press release after the jump, but the trick with all of these studies about consumer behavior is that it’s easy to tell a survey-taker that you’re going to change your ways, but then what happens when it’s Memorial Day and you want to go camping? Apparently, you just go<\/a>. And shoppers have been more into hybrids<\/a> for a while now, getting ready for $4 gas. $4, huh? It’s like some sort of alternate reality<\/a>. <\/p>\n

Related:<\/p>\n