Rokia Traoré welcomes the assembled crowd to the first session of TED Global 2007, “The Africa You Don’t Know,” with a beautiful Malian song. I’m thrilled to see Chris Anderson joined on stage by my friend Emeka Okafor, the remarkable Nigerian entrepreneur, thinker and blogger who’s put together this program. Emeka is clearly nervous to be on stage, co-hosting with Chris… but he deserves the honor given the amazing work he’s done. Euvin Naidoo, the VP of Standard Bank in South Africa, welcomes us home to Africa. He invites the crowd to shout out the worst we’ve heard about Africa: corruption, famine, AIDS, slave trade. “But this is about Africa, the story we’ve not heard.” Africa is on a turnaround, in terms of how it manages its public image and how it manages its destiny. Naidoo’s background is in turnarounds, beginning his work with McKinsey in South Africa. As a graduate student in the US, he wrote a case study on turnaround, focusing on Nelson Mandela – this became part of a book called “Confidence”, written by Rosabeth Moss Kanter. Naidoo has tremendous pride that an African story was used as an example of turnaround for US corporations. Naidoo uses… (more)
(Posted by Ethan Zuckerman in Energy at 8:50 PM)